Facebook looking to work with telcos
Facebook’s Director of Online Operations for EMEA, Colm Long, says telcos should be thinking about building great applications, such as games and competitions. He notes: “you can do everything you can do on a website on an application, the difference is that it’s social, embedded and really measurable”.
Big brand Unilever ‘delights’ its customers via mobile
Unilever’s Rahul Welde is convinced mobiles provide the next frontier in communicating with customers, and there’s nothing conservative about the approach. To view on iPhone or iPad click here.
Mobile media becomes strategic?
OgilvyOne’s Barney Loehnis says brands and agencies now recognize mobile has come center stage, but it’s only the beginning. To view on iPhone or iPad click here.
Lost opportunity – telcos stuck on sidelines
MMA CEO, Greg Stuart, says telcos are in danger of being left out of billion-dollar marketing-advertising space because it’s not ‘big enough to matter now’ . Hundreds of billions of dollars available if telcos ‘pay attention’. To view on iPhone or iPad click here.
It’s not just wireless – it’s all about mobility
Qualcomm’s John Stefanac raises the challenge of 50 billion projected devices and what mobile operators will need to do to cater for them. To view on iPhone or iPad click here.
Telecom Asia Awards 2011 Presentation
A quick look into Telecom Asia’s 2011 Awards presentation night with MC, Tony Poulos, and all the region’s top operators and industry personalities. To view on iPhone or iPad click here.
Data requirements different in emerging markets
The Asian data market has unique requirements, including continued investment in 2G technology, Amrish Kacker from Analysys Mason explains. To view on iPhone or iPad click here.
Interview with Keith Willetts, Chairman TM Forum
Interview with Keith Willetts, Chairman TM Forum, on the growth evident at this year’s Mobile World Congress in Barcelona. Our industry is at a crossroads and investment for the future, and what that future may be, are the main issues being discussed. This video cannot be viewed on iPhones or iPads.
Telcordia’s Pat McCarthy chats
Pat McCarthy from Telcordia interviewed at Mobile World Congress 2011 talks about the changes in the industry over the last twelve months and what is generating the most interest for the coming year. This video cannot be viewed on iPhones and iPads.
Femtocells to take off in 2012
Price is a barrier to take-up, says Maravedis’ Basharat Ashai. He sees activity picking up when price hits $50. To view on iPhone or iPad click here.